Our Story
At Chanel’d It, baking is about more than cupcakes — it’s about belonging.
Founded by Chanel, our Chicago-based bakery was created from a lifelong love of creativity and a deep belief that everyone deserves to enjoy dessert without feeling left out. What began years ago in a family restaurant kitchen grew through big dreams, bold moves, and a journey that ultimately led back to joy.
Chanel set out to reimagine what a bakery could be — trading rigid rules for inclusive indulgence. From classic cupcakes to gluten-free, vegan, sugar-free, and specialty creations, every recipe is thoughtfully developed so flavor is never sacrificed.
Inspired by music, movement, nature, and everyday moments, each cupcake is handcrafted using locally sourced ingredients whenever possible and baked with intention. Whether it’s an everyday craving or a meaningful celebration, our treats are made to bring people together.
Because cupcakes aren’t just for milestones —
they’re for life, and life is worth celebrating.
This is how we spread joy.
One cupcake at a time.
“I believe joy is meant to be shared. If something I create can brighten someone’s day, even in a small way, then I’m doing exactly what I’m meant to do.”
— Chanel, Founder
Baked With Love
Regular Treats
Indulge in classic treats made with love.
Gluten-Free Delights
Enjoy gluten-free delights without compromising on taste.
Vegan Goodies
Savor guilt-free vegan goodies for a compassionate treat.
Protein Cupcakes
Coming Soon...
Coming this spring
All the flavor you love—now with a protein-powered twist, Because dessert can do more. March can’t come soon enough!
The Golden Hammer Collection
Our Golden Hammer Collection features our most detailed, custom designed deluxe cupcakes-crafted to make a statement at any celebration.
Chanel'ed it Events
🧁 Where to Find Your Next Sweet Fix
Our events calendar is your inside scoop on all things Chanel’d It! From pop-ups and markets to special pickup days and seasonal drops, this is where you’ll find out when and where to grab your favorite cupcakes.
Mark your calendar, place your pre-orders, and come see us — because life’s too short to miss dessert 💕
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🧁 = Pop-Up Event
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📦 = Pickup Day
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💕 = Holiday Special
- ⏰ =final-order deadlines
🧁 Stay in the Sweet Loop
Be the first to know about pop-ups, seasonal drops, and pre-order deadlines.
Sweet Words from Our Customers
“I ordered vegan treats for a family gathering and they were a huge hit — even with the non-vegan crowd. Everything tasted fresh, thoughtful, and clearly made with love. Chanel’d It truly nailed it.”
— Marcus L.
“I am so grateful to have found ChaNEL'd IT! As someone with gluten sensitivities, it's been a game-changer to be able to enjoy delicious treats without worrying about my health.”
— Maria B.
“From ordering to delivery, the experience was wonderful. It’s so refreshing to find a local Chicago bakery that offers classic, sugar-free, and gluten-free options without sacrificing flavor. This is now my go-to for special occasions.”
— Danielle K.
“Finally, a bakery where everyone can enjoy dessert. The gluten-free cupcakes were just as moist and delicious as the regular ones. You’d never know the difference — absolutely amazing!”
— Emily R.
Frequently Asked Questions
Contact us
Let’s Make It Sweet
Tell us what you’re craving — whether it’s a classic favorite, gluten-free, vegan, sugar-free, or a custom treat for a special occasion. We’ll take it from here.
Check Us Out
Follow us on Instagram for fresh bakes, new flavors, and a little extra joy!
Your Safety is Our Priority
At ChaNEL'd IT!, we believe that inclusive indulgence should always come with peace of mind. Chanel is a Certified Food Protection Manager, trained in the highest standards of food safety, allergen management, and sanitation. When you order from us, you aren’t just getting a delicious treat—you’re getting a product handled with expert care and professional integrity.